Fashion in Detroit: Day 2

Photo by Tatijana Kunik

On Saturday, October 23, 2010,  Motor City Casino Hotel & Soundboard hosted day two of Fashion in Detroit where some of the best designers in town and beyond came together to turn the Motor City into Fashion city.  If the designers weren’t backstage dressing their models for the show, they were in the audience getting their pictures taken and doing interviews with the press. Certainly a scene you would expect during New York fashion week but this time, the city getting all the attention was Detroit.

 Members of the press and spectators from across the nation came to the Motor City Casino Hotel to witness a fun filled fashion event that originally started October 2009.  Day one was a successful day but come day 2, the vibe was stronger and excitement filled the air as even more media members attended than the day before and the audience quickly filled up with buyers, supporters and sponsors. The energy was quite electric and it certainly was easy to get sucked in to the elation of it all.

Photo by Tatijana Kunik

With designers like Jeff Garner and Heike Jarick attending, it was no question the day was going to bring some fabulous surprises.  But that’s not to say the rest of the designers in the designer line up didn’t bring to the runway what they promised.  The show started with Femilia Couture.  Created by Fotoula Lambrose and Emily Thornhill out of Ferndale, Michigan, Femilia Couture started Fashion in Detroit much like Adriana Pavon did the day before, with dashing, whimsical designs  that simply took your breath away.  Femilia’s collection was in all white made with rich cottons and silk blends.  Displaying a wide variety of pieces, Femilia showed versatility with their creative side.   This is where Femilia Couture becomes a little more “genius” making their clothes more versatile for the buyers and fashionistas by having host, Karen Buscemi announce that the entire collection can be ordered in any color, not just white.  Femilia’s models wore short shorts, off the shoulder mini’s, leggings paired with a white trench, deep v-neck tunics, rompers and party dresses all in white. Femilia Couture’s collection can be purchased at their new boutique located at 420 Hilton St, Ferndale, Michigan.

  

Photo by Tatijana Kunik

Christian LaRue by Bonnie Foley followed Femilia Couture with a colorful resort collection including a san diego vacation.  Her looks started with bright colorful floor length dresses with spaghetti straps and off the shoulder v-necks.  Plunging necklines and backlines were certainly eye catching and when her evening dresses came out the crowd was definitey in tune.  The first dress of her evening apparel  made the crowd gasp.  In awe, the audience enjoyed watching the models dressed in black lace and black bobbed wigs.  The wigs, paired with the gowns, were pure genius.

 

Photo by Tatijana Kunik

Moosejaw being a light hearted and relaxed clothing line sure did pick up the pace after Christian LaRue.  The models wore puffer jackets, fleece vests, headbands and wristbands with cozy leggins and jeans.  The best part about the show was each model came out break dancing.  A sure way to bring the audience members in, both the models and the spectators were having a great time during this show.  As the DJ spun a few beats, both the male and female models turned into dancers doing the worm, the lawn mower and the pony all while wearing clothes from Moosejaw.

 

Photo by Tatijana Kunik

Heike Jarick, a German born designer known for her luxurious fabric choices, brought a classic vibe back to the runway.  After Moosejaw’s live entertainment, Jarick calmed the vibe down with class.  Jarick presented exquisite day and evening wear for the modern woman with a wide variety of sequins and feminine cuts including draped fabrics for a more sensual look. Jarick has dressed some of the most beautiful Hollywood actresses of our time including, Brittney Murphey, Halle Berry, Mena Suvari and Daryl Hannah and her clothes can be purchased at SHE located in Bloomfield Hills.

 

Photo by Tatijana Kunik

We have seen the next designer’s clothing on stage in Metro Detroit before.  Jeff Garner of Prophetik brought his sustainable men’s and womenswear  label to the Royal Oak Music Theater back in July, 2010.  He is known for dressing America’s most prized talents including Sheryl Crow and Kings of Leon.  Garner’s designs are not only green but his label is also made with a romantic renaissance flair, which makes a beautiful show along with the grass runway and a banjo player.  On Day two of FID, his collection consisted of tailored jackets, floor length evening gowns and long hemmed bloomers matched with tunics all made with natural dyes and recycled materials.

 

Photo by Tatijana Kunik

Last but certainly not least, Metro Detroiter and finalist from the hit television show Project Runway, Joe Faris rocked the house with his Motor City Denim collection which was revealed for the first time on stage.  Faris, also an FID executive committee member, describes his line as “industrial couture”.  As the last show of the day and of the entire Fashion in Detroit event, Motor City Denim had quite a following in the audience.  The DJ spun tracks by Eminem and Kid Rock while  models and local Detroit celebrities wore denim shorts, jeans, denim corsets, t-shirts, outerwear and even a denim evening gown all within the Motor City Denim label.  The Detroit crowd cheered for their favorite designs and Faris’ collection was enjoyed so much, the audience members gave Faris a standing ovation.  For those of you who support Michigan made products,  Motor City Denim is made at the TDIC, Inc. automotive plant in Sterling Heights, Michigan and will begin arriving in stores in the early months of 2011.

 

About Shannon Lazovski

Shannon is one of Detroit’s top social media influencers, a fashion leader and a beauty buff who exudes professionalism and knowledge on all three subjects. She is the CEO of The Lazov Agency and the owner of glamorousmoms.com & detroitfashionnews.com. She loves to promote products and brands she adores and is eager to let all the women out there know, when making the right choices; beauty and confidence go hand in hand. Shannon has been awarded the Elite 40 under 40 award and has been featured on Fox 2 Detroit, WDIV Channel 4, Styleline Magazine and Metro Parent Magazine. When you meet her, ask her about her handbag and shoe collection!